Leadership Team
Pride Aged Living’s experience, insights and hands on understanding of the Australian aged care industry provides its clients the confidence to strategically position their business for success.


Katrina Ong

Bruce Bailey

Megan White

Stephen Rooke

Jason Howie

JC Yap

George Suharev
Who we've helped
View Testimonials










Our Insights
See all Articles
HELF and Reform Transition Planning
August 27, 2025
We explore how embedding HELF into reform transition planning enables providers to align with strengthened Standards, support genuine resident choice, and build a sustainable, person-centred service model under the new Aged Care Act.

Webinar: HELF – prepare to operationalise the new legislation
August 13, 2025
We’re hosting a webinar with Inside Ageing on September 2 (rescheduled from June 12): HELF – prepare to operationalise the new legislation.

Preparing for the coming changes to care minute funding
August 7, 2025
The transition to care minute targets has reshaped how providers must approach rostering. What used to be a loose directive to “just meet the target” is now a more exacting challenge: Meet it precisely. Meet it sustainably.